Idle Hands Bakery is a small local French bakery in Richmond. They specialize in pastries and breads baked fresh every day.
For this campaign, we show the unapologetic enjoyment of baked goods through crumbs.
While crumbs usually are given a negative connotation, like having made a mess, we wanted to share what crumbs really say: That it was good.
Out of Home:
Business Cards:
Flyers:
